Thuja Outdoor Clothing

Headwear and apparel designed for adventure, made in Vermont. Rugged goods for people who live outside.

Merino wool socks knit in a family-owned mill in Northfield since 2004. Unconditional lifetime guarantee — if they ever wear out, they replace them. No questions, no receipts.

Flannel nightshirts and pajamas sewn in Stowe from Portuguese cotton flannel. Heavyweight, brushed fabric that holds up to Vermont winters. Made the same way since the company was founded — cut, sewn, and shipped from the same Stowe workshop.

Fine merino wool layers from Vermont. Temperature-regulating, odor-free, and built for people who'd rather be outside. One of the original merino-first outdoor brands.

Artist-designed skis from Burlington. Jason Levinthal disrupted the ski industry once with Line Skis, then did it again with J Skis — limited-edition graphics, direct-to-consumer, no dealers.

Slow design movement gear from Montpelier. Handmade hats, waxed canvas bags, and sustainable clothing crafted with low-waste practices. Every piece is built to age beautifully.